Student View

Don’t Miss These Teaching Extras For December/January’s Paired Texts

By Lauren Salisbury
December 6, 2019

We can’t wait for your students to read the paired texts feature in the December/January issue of Scope: two powerful nonfiction articles explore the manipulative tactics that e-cigarette company Juul as well as Big Tobacco have used to get kids hooked on dangerous products. After reading the articles with your class, explore the resources below to keep the learning going.

Guiding Questions
Post these questions in your classroom for students to refer to as they explore the resources:

  • How does advertising influence our decisions?
  • Whose responsibility is it to protect the public?
  • What persuasive techniques are used to sell products? 

4 powerful resources to keep the learning going 

Analyze advertisements. 

Use Scope’s Ethos, Pathos, Logos activity to analyze the ads presented in the Scope articles “What Juul Tried to Hide” and “How Big Tobacco Fooled America,” as well as this Smithsonian article. The activity includes a reference page for learning more about ethos, pathos, and logos, as well as a graphic organizer, critical thinking questions, and a culminating task.

The Advertising Archives

Research vaping in the news.    

Since the Scope articles went to press, new restrictions have been either proposed or placed on vaping companies. Have students find an article, video, or podcast related to the current pushback against the vaping industry and share it with the class. Or, have students research the e-cigarette regulations in their state using this state-by-state review from the Public Health Law Center.

Discuss: Is what’s being done in your state enough? If not, what more should be done? 

Justin Sullivan/Getty Images

Take action. 

Have students visit the website of the Campaign for Tobacco-Free Kids to do the following:

  • Learn more about smoking rates among teens and adults and about the influence of American tobacco companies around the world.
  • Read about initiatives to stop teens from using e-cigarettes, some of which are led by teens themselves.
  • Sign petitions on many tobacco and vaping issues, such as to ban flavored tobacco and vaping products, to urge other companies to cut their ties with Big Tobacco, and to ban e-cigarette advertising on social media.
  • Subscribe for action alerts and campaign updates.
  • Find resources for letter-writing campaigns.

Smith Collection/Gado/Getty Images

Know that help is available. 

Visit this website for free resources about nicotine, nicotine addiction, becoming smoke-free, and how to help someone else become smoke-free.

Mark Wilson/Getty Images

4 engaging activities to choose from:

1. Create an advocacy campaign to get the word out about vaping and prevent kids and teens in your community from getting hooked. What are clever ways you can catch people’s attention to make them think? What facts will you use? Display your message in one or more formats of your choosing—an infographic, laptop stickers, buttons, t-shirts, posters, etc.

2. Write an argument essay about why social media companies should protect the public from exposure to posts that promote vaping and smoking. Optionally, send your essay to a social media platform of your choice.

3. Do further research into the effects of vaping on the body and why it is harmful for young people. Present your findings as a public service announcement in the form of a poster, podcast, or Flipgrid.

4. Participate in one of the Campaign for Tobacco-Free Kids’ (resource #3) letter-writing campaigns directed at the U.S. Food and Drug Administration (FDA), the White House, Congress, or companies with ties to Big Tobacco and the vaping industry. 

Ready to try Scope?
Start your free trial. No credit card required!